Al Maalim International Company (AIC)
Security Technology · Systems Integration2014Al Maalim International Company Website
A brand identity rebuild and corporate website for a 1995-founded Egyptian security technology company supplying access control, biometric, and surveillance systems across the region.
Al Maalim International Company (AIC) product previewOverview
Al Maalim International Company (AIC) was founded in 1995 and is one of Egypt's established suppliers of integrated security systems. Their portfolio spans access control, biometric devices, CCTV, video management, attendance management, parking systems, and smart card solutions across Egypt and the wider Middle East.
AIC needed a digital presence that matched the authority of a company operating for nearly two decades in a credential-driven technical sector. We rebuilt their brand identity and developed a new corporate website that organised their product lines clearly for two audiences: enterprise procurement teams and technical integration partners.
The Challenge
How do you present a 20-year-old technical company to a market that now expects digital credibility?
By matching the rigour of what they sell with the quality of how they present it. AIC's products go into banks, government buildings, and enterprises. The website needed to communicate experience, precision, and technical range without becoming a product catalogue. The rebrand and new platform gave the company a digital face that matched the work.
Our Approach
A digital identity built for a company that sells security to institutions.
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