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Business

online conversions

Once you have a website with traffic, it is important to make improvements to the site that will increase conversion rates for leads and sales. In doing so, you will get more out of each visitor that comes to your website and you will take full advantage of the traffic. Fortunately, some of these improvements are easy to make and rather simple.   #1 - An Email Opt-In that is above the Fold Email remains the best way to capture leads from visitors wh...

WordPress logo in a shield and security icons

WordPress is a very popular and easy-to-use Content Management System (CMS) for creating a website. You don't need to be a technology pro to build an attractive and useful website on WordPress. However, this CMS sometimes gets criticized for not being very secure. In reality, WordPress is a secure CMS. With the frequent updates from the community, it is quite hard to be hacked from a security breach. But still you have to do y...

Social Media with Wordpress

Social media is an aspect of marketing that was once scoffed at – now it has slowly become a requirement for many search engines. if you want to be seen as an authoritative figure in the blogosphere. Integrating social media bookmarking and sharing buttons will allow your readers, clients, and customers to quickly share your posts on their favorite social media networking site. Not many people are cognizant enough to highlight your blog post's URL and share it on the internet. These plugins w...

website under construction

No matter what your company does, you know that your business needs a website, there’s no debate here, but as a business owner, here are 7 things you should use to make use of your website.   1. Tell the world what you have to offer Don't make people wait for the information. Consider that you have 3 seconds to sell your business, what would you say about it in those precious seconds? State your selling point very clear and make sure to let the visitor understand the value y...

A mock-up for a website on paper

Whether your business has outgrown your current website, you've changed your name or logo, or you're just ready for some housekeeping, updating your website is something that should not be taken lightly. While it can be exciting to launch a new look with new features, diving into a website redesign too soon can cause more headaches than high fives around your office. To get things off on the right foot, consider these ...

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